Category
Branding and Graphic Design
The Client
Swishforit
The owner, Trina, asked us if we could help her design a brand identity for her new online business venture Swishforit. Having already worked with other creatives she had not been able to find a design solution that felt right.
We took Trina through our branding exercises, identifying the essence of the brand and its values. We instinctively knew what she was looking for. Using a palette of colours, a simple beautiful font and a dandelion symbol, the Swichforit brand was created.
As part of her pre-business launch we helped Trina by creating all of the pitch documents. To best sell her concept to investors we felt it was vital to have ‘on-brand’ documentation. We also created brand guidelines which provided a creative brief for the developers of her App and website.
