Pathways Development


Branding and Web Design


The Client

Pathways Development

Branding and Website Design

Clare Laidler’s business, Pathways Development, offers a range of development courses, coaching and behavioural profiling for companies. 

Upon deciding that it was now the time to take the leap and focus her attention on growing her business, Clare asked us to help her get her business proposition and offering ready, including the development of the Pathways brand and website. Once her new brand and website was live she was able to start proactively promoting her company to mainly existing contacts.  

The new branding created conveys Clare’s personal integrity with a contemporary and professional style. The website demonstrates Clare’s skills and experience and provides information for Clare’s contacts to demonstrate Pathway’s services.


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